Feeds

Siri's artificially intelligent news anchor sister bags $6.2m

Funding found for DARPA-backed web sniffer Trapit

Beginner's guide to SSL certificates

Siri's little sister Trapit, an intelligent discovery engine that pumps individually curated digital content to users, has closed a $6.2m Series A round of venture funding led by Hong Kong’s Horizon Ventures.

Trapit is the progeny of CALO (Cognitive Assistant that Learns and Organizes), the DARPA-commissioned artificial-intelligence project that also fathered cloud-based iPhone virtual assistant Siri.

Founded in 2009, and currently in public beta, Trapit is based in Palo Alto, California. The cash will be spent on research and development as well as an expansion to new platforms in early 2012 – including a push to make Trapit available via iOS applications.

“The investment will enable us to continue to grow our development team and expand into new mobile platforms," said Gary Griffiths, chief executive officer and co-founder at Trapit, in a canned statement.

Under the Trapit service, users can choose a pre-curated ‘trap’ of content or collate their own from news, blogs posts, reviews, videos etc. The trick is that the heuristic technology becomes increasingly accurate in tailoring content to a user over time.

“There is an enormous opportunity in front of us as the continued growth of content on the web outstrips traditional search and demands new technologies that enable discovery and personalization,” said Griffiths. ®

Security for virtualized datacentres

More from The Register

next story
It's Big, it's Blue... it's simply FABLESS! IBM's chip-free future
Or why the reversal of globalisation ain't gonna 'appen
'Hmm, why CAN'T I run a water pipe through that rack of media servers?'
Leaving Las Vegas for Armenia kludging and Dubai dune bashing
Bitcasa bins $10-a-month Infinite storage offer
Firm cites 'low demand' plus 'abusers'
Facebook slurps 'paste sites' for STOLEN passwords, sprinkles on hash and salt
Zuck's ad empire DOESN'T see details in plain text. Phew!
CAGE MATCH: Microsoft, Dell open co-located bit barns in Oz
Whole new species of XaaS spawning in the antipodes
Microsoft and Dell’s cloud in a box: Instant Azure for the data centre
A less painful way to run Microsoft’s private cloud
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.