Feeds

Panasonic buys into JT's MySpace TV experiment

Get social from your couch, potatoes

Top three mobile application threats

Has Justin Timberlake just sounded the death knell for subscription TV? Timberlake and Specific Media, the new co-owners of Rupert Murdoch’s digital mischance MySpace, have unveiled a new platform with Panasonic which they claim that it will transform the television experience into a social one.

Previewed at CES, MySpace TV will be available on the next generation of Panasonic VIERA Connect HDTVs and will allow Myspace TV users to add recommendations, live chat and other features to their TV watching.

Described by Timberlake as the "the evolution of one of our greatest inventions, the television," the service will launch in the first half of this year.

Initial channels on the over-the-top TV service will be music-focused and use the network's library of 100,000 music videos and 42 million songs. However, Myspace TV will eventually expand beyond music "to encompass movies, news, sports and reality channels, with a growing lineup of today’s most popular broadcast and on-demand content," the partners said.

A mobile app for Myspace TV will be available on tablets and smartphones around the same time.

Timberlake said, “we’re ready to take television and entertainment to the next step by upgrading it to the social networking experience. Why text or email your friends to talk about your favorite programs after they’ve aired when you could be sharing the experience with real-time interactivity from anywhere across the globe?

"As the plot of your favorite drama unfolds, the joke of your favorite SNL character plays, or even the last second shot of your favorite team swishes the net, we’re giving you the opportunity to connect your friends to your moments as they’re actually occurring.”

Myspace is currently inviting a select audience to participate in the beta launch of its TV service through a fully integrated experience on laptop devices. You can ask Justin to be considered for an invite at http://www.myspace.com/tv. ®

The Essential Guide to IT Transformation

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
Nadella: Apps must run on ALL WINDOWS – on PCs, slabs and mobes
Phone egg, meet desktop chicken - your mother
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
HP and Microsoft prove it again: Big Business Doesn't Create Jobs
SMEs get lip service - what they need is dinner at the Club
Samsung threatens to cut ties with supplier over child labour allegations
Vows to uphold 'zero tolerance' policy on underage workers
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.