Feeds

Hearst bets on digital

Target: a million online subs

5 things you didn’t know about cloud backup

Hearst Magazines has committed to a target of gaining more than a million paid digital subscribers via iTunes, Zinio, Nook, Amazon and Next Issue Media.

In an internal email to staff reported on Folio, the publishing giant’s company president David Carey also flagged that all sites were on a fast-track transition to HTML5.

The publishing group operates over 28 websites, 14 mobile sites, a variety of digital applications, and digital marketing services company iCrossing.

Carey reported that the group now had around 40 percent of revenues coming from US print and digital, 40 percent from international print and digital, and 20 percent from iCrossing and CDS Global services.

He also signalled that more work on digital and cross platform brand extensions with magazine titles would be common including launching two branded YouTube channels. In addition to more projects developed from the alliance between Hearst and transmedia entertainment producer Mark Burnett.

Last year Hearst Magazines acquired Hachette Filapacchi and Lagadére and opened its own App Lab. The publisher also began converting all of its websites to HTML 5 to increase functionality across platforms.

“Being part of transformational change in the media business is incredibly exciting and satisfying, but I know the days can be long and often stretch late into the nights and weekends,” he wrote. ®

5 things you didn’t know about cloud backup

More from The Register

next story
BBC: We're going to slip CODING into kids' TV
Pureed-carrot-in-ice cream C++ surprise
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
Twitter: La la la, we have not heard of any NUDE JLaw, Upton SELFIES
If there are any on our site it is not our fault as we are not a PUBLISHER
Facebook, Google and Instagram 'worse than drugs' says Miley Cyrus
Italian boffins agree with popette's theory that haters are the real wrecking balls
Sit tight, fanbois. Apple's '$400' wearable release slips into early 2015
Sources: time to put in plenty of clock-watching for' iWatch
Facebook to let stalkers unearth buried posts with mobe search
Prepare to HAUNT your pal's back catalogue
Ex-IBM CEO John Akers dies at 79
An era disrupted by the advent of the PC
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?