Feeds

Kindle Fire to consume half of Android tablet biz

Three vendors in 2012: Apple, Amazon and 'others', says analyst

Security for virtualized datacentres

Amazon's Kindle Fire will account for half of the Android tablets bought in 2012.

So says Robert Cihra, an analyst at US financial services company Evercore Partners.

He didn't indicate whether that's a global or US only figure - the Fire is, for now, only available in the States - but presumably the latter.

Cihra attributes the Fire's success to its low price: it is "the only tablet to so far mount any credible iPad challenge… by selling at cost", Forbes reports.

Don't forget: a low price pushed HP's defunct TouchPad tablet to the top of the non-Apple tablet sales chart recently.

"Amazon’s success may just vaporise other ‘for profit’ Android tablet OEM roadmaps," Cihra forecast.

He's not the first to say so. Last month, US market research company ChangeWave found that punters had largely turned their backs on Android tablets from firms other than Amazon in the run up to the Fire's sales debut.

Amazon is perceived to be so on the verge of tremendous success in the tablet arena that some pundits have forecast many PC vendors will quit the tablet market, leaving it to Apple and Amazon.

As for the Fire's threat to the iPad, forget it. Yes, Cihra reckons Apple will ship 1m fewer tablets during the current quarter than he used to: 14m, down from a previous forecast of 15m. But that's the result of "channel inventory reductions heading into March's iPad refresh", he believes.

"Apple goes on as the only vendor able to cream off the most profitable segment of each market it targets, whether tablet, smartphone or PC," Cihara concluded. ®

Protecting users from Firesheep and other Sidejacking attacks with SSL

More from The Register

next story
Oi, Tim Cook. Apple Watch. I DARE you to tell me, IN PERSON, that it's secure
State attorney demands Apple CEO bows the knee to him
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Monitors monitor's monitoring finds touch screens have 0.4% market share
Not four. Point four. Count yer booty again, Microsoft
Hey, Mac fanbois. HGST wants you drooling over its HUGE desktop RACK
What vast digital media repository could possibly need 64 TERABYTES?
In a spin: Samsung accuses LG exec of washing machine SABOTAGE
Rival electronic giant tries to iron out allegations
Bono: Apple will sort out monetising music where the labels failed
Remastered so hard it would be difficult or impossible to master it again
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.