Panasonic to punt smartphones in Europe

Blower up the business

By Caleb Cox, 28th November 2011

Panasonic is drawing up plans to launch mobile phones in Europe.

The company has allegedly held talks with a major European telco and aims to release handsets over here as early as spring 2012, Japanese business paper Nikkei reports by way of Reuters.

If the move to Europe goes without a hitch, the company will attempt to expand into North America too, with an aim to expand phone sales from 4.4m handsets last year to 7.5m by 2015.

Panasonic currently offers heaps of handsets in Japan and takes the concept of cameraphones to whole new levels with its Lumix range of Android blowers.

As it stands, it's unclear whether or not the company will develop all-new models for the Western market, although it would be a bit risky to try and flog Japanese-style phones over here. Have you seen how different they can be?

If reports are to be believed, we'll find out more at the Consumer Electronics Show (CES) in Las Vegas next January. ®

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COMMENTS

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All Reader Comments (6)

Highly Rated

Posted Monday 28th November 2011 14:49 GMT

Tom Cooke

RE-launch, shurely?

OK, so it's only nearly a decade since we had Panasonic GSM phones in the UK (somebody check GSMArena) but they actually weren't bad for the time.

Posted Tuesday 29th November 2011 21:16 GMT

Shtumped

They Should Make Android Audio Docking Stations Instead

Its great Panasonic is also joining the android army which is packed full of competition. If they are really looking to make money they should join Phillips and Bose and make Android Audio docking stations. There's very few in the market at the moment.

http://www.gadgetrophy.com/2011/11/popular-smart-phone-docking-stations.html

Posted Monday 28th November 2011 19:14 GMT

David Paul Morgan