Feeds

Apple trains store bosses to ignore deal with unions

Up the workers. Right up 'em

The Power of One eBook: Top reasons to choose HP BladeSystem

Apple has begun training its US store managers on how to deal with attempts by retail workers to organise themselves into unions.

According to a document seen by Cnet, the course will provide managers with "a practical understanding of how unions affect the workplace, how and why employees organize, and the legal do's and don'ts of dealing with unions".

All new managers will be required to take the course, and all managers will have to take the course biannually.

The initiation of the training sessions should be seen as Apple quaking in its boots at a Solidarnosc-type eruption amongst long-downtrodden and increasingly revolutionary working staff, ready to cast off their blue t-shirts, seize the levers of power and turn their Apple stores into workers' co-operatives bringing the joy of Mac to the lumpen proletariat. But it probably isn't.

What is seems to be reacting against is the Apple Retail Workers Union. The effort was sparked by San Francisco-based Apple store worker Cory Moll, who was particularly exercised over the way the chain treats its part-time workers. So far the workers' organisation has attracted 317 followers on Twitter and 817 likes on Facebook.

Of course that doesn't mean there aren't active cells operating throughout the Mac vendor's worldwide store network, waiting to grab their moment when Apple's peculiar brand of capitalism begins to crack under the weight of its own internal contradictions.

The organisation's website is as minimalist as you'd expect from people soaked in the Apple approach.

It bears the slogan "At Apple, our most important resource, our soul, is our people", along with the slightly more threatening and probably over-optimistic "Our time has come".

It may be that the union's time really has come, and Apple is looking to ensure its store managers take its workers' concerns on board. But we suspect it's more a case of Apple ensuring managers ignore the union in the approved, consistent manner. ®

Top three mobile application threats

More from The Register

next story
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Bose says today is F*** With Dre Day: Beats sued in patent battle
Music gear giant seeks some of that sweet, sweet Apple pie
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Too many IT conferences to cover? MICROSOFT to the RESCUE!
Yet more word of cuts emerges from Redmond
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Securing Web Applications Made Simple and Scalable
Learn how automated security testing can provide a simple and scalable way to protect your web applications.