Feeds

Google gets fresh with search algorithm tweak

Results come quicker for breaking news

5 things you didn’t know about cloud backup

Google has tweaked its search algorithm to give more up-to-the-minute results for searches, improving the likelihood of more recent news and reviews.

The changes are an extension of last year’s integration of Google’s Caffeine technology, which has been designed to bring more recent results for specific types of searches. The changes announced on Thursday will improve this further, making news searches and details of events more current, Google says.

“Building upon the momentum from Caffeine, today we’re making a significant improvement to our ranking algorithm that impacts roughly 35 percent of searches and better determines when to give you more up-to-date relevant results for these varying degrees of freshness,” blogged Google Fellow Amit Singhal.

For breaking news stories, the search engine will now weigh more heavily the most recent coverage in its results, not just those sites that are the most linked to. For regular events such as annual conferences, the algorithm will display information on the most current event, rather than on those that have now passed.

For more general searches, the results now generated will include more up-to-the-minute information, he wrote. For example, reviews would take the most recent device specifications rather than the most common ones.

Google is facing an increasing threat from Microsoft’s Bing search engine, which is close to providing a third of all internet searches, either directly or via partners such as Yahoo. Google is hoping these latest changes will give it a bit of an edge on Redmond.

That’s not to say however that the Mountain View team isn’t above fooling around a bit. For the latest prank, visit Google's home page with an HTML5-ready browser and search for “do a barrel roll.” ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
Sit tight, fanbois. Apple's '$400' wearable release slips into early 2015
Sources: time to put in plenty of clock-watching for' iWatch
Facebook to let stalkers unearth buried posts with mobe search
Prepare to HAUNT your pal's back catalogue
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.