Feeds

Apple confirmed as buyer of 3D mapping firm

Plotting split from Google Mapping services?

Boost IT visibility and business value

Apple has been confirmed as the the buyer of 3D maps company C3 technologies, which was sold over the summer to a undeclared company.

The C3 mapping team have remained in their Swedish offices according to 9to5Mac whose unamed sources tipped it to the involvement of Apple, but the C3 team are all working now on a product for iOS under the new development name Sputnik.

Using technology plucked from the military and aerospace sector, C3 produces photo-realistic images of the earth rendered in three dimensions and Apple's buyout is another strong sign that Cupertino are keen to push into the maps space.

Apple has been tinkering around with maps since buying its first mapping company Placebase in 2008. C3 is the second 3D mapping company that Apple has invested in – scooping up Poly9 in summer 2010.

Proprietary Apple maps could edge another Google function off the Jesus mobe. Google started to charge for access to the Maps API – something that will affect apps developers on the iTunes store.

After the success of Siri, it is a strong sign that the iPhone makers are seeking to create another software hit.

The C3 website appears to have been taken down, but its LinkedIn page is still viewable. ®

Boost IT visibility and business value

More from The Register

next story
NO MORE ALL CAPS and other pleasures of Visual Studio 14
Unpicking a packed preview that breaks down ASP.NET
KDE releases ice-cream coloured Plasma 5 just in time for summer
Melty but refreshing - popular rival to Mint's Cinnamon's still a work in progress
Leaked Windows Phone 8.1 Update specs tease details of Nokia's next mobes
New screen sizes, dual SIMs, voice over LTE, and more
Secure microkernel that uses maths to be 'bug free' goes open source
Hacker-repelling, drone-protecting code will soon be yours to tweak as you see fit
Mozilla keeps its Beard, hopes anti-gay marriage troubles are now over
Plenty on new CEO's todo list – starting with Firefox's slipping grasp
Apple: We'll unleash OS X Yosemite beta on the MASSES on 24 July
Starting today, regular fanbois will be guinea pigs, it tells Reg
HIDDEN packet sniffer spy tech in MILLIONS of iPhones, iPads – expert
Don't panic though – Apple's backdoor is not wide open to all, guru tells us
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.