Amazon fans order three Fires for every E Ink Kindle
First-day tablet orders estimated at 95k
Kindle buyers want the Fire, Amazon's new colour tablet, more than they want the online retailers revamped E Ink reader, buyer data suggests.
Online number cruncher eDataSource said late last week that 95,000 punters signed up for the Fire on the first day Amazon began noting expressions of interest.
The company tracks 800,000 punters' email inboxes, allowing it to estimate the overall number of Kindle Fire pre-orders in the US.
Ditto the Kindle Touch and the new Kindle - the old Kindle 3 has been renamed the Kindle Keyboard - which together generated 25,000 orders on the first day.
So for every E Ink Kindle ordered, more than three Fires were requested.
Whether that's the result of a considered purchase, and punters really do prefer tablets to e-book readers, or simply a flood of buyers after a cheap tablet, remains to be seen. Holiday season sales are going to be eagerly watched.
The Kindle Fire is only being made available in the US, as is the Kindle Touch.
So was the iPad, and in 2010 that generated 300,000 first-day sales, according to Apple. ®
COMMENTS
"Whether that's the result of...
.. a considered purchase, and punters really do prefer tablets to e-book readers, or simply a flood of buyers after a cheap tablet, remains to be seen. Holiday season sales are going to be eagerly watched."
Or perhaps option C; many people that wanted an e-book reader will have bought one of the earlier Kindles already, and the new ones aren't different enough to prompt an upgrade purchase. The Fire, on the other hand, *is* radically new, and might be wanted for reasons beyond it simply being "a cheap tablet".
I dunno...
I love my kindle - it's a viable replacement for a book, in terms of easy-on-the-eye use.
I'm (only?) 29, but I find I hold my cellphone further away from my face when I look at it, compared to years ago, or younger (teens) extended family members. My eyes are knackered after a day on my laptop without my glasses. A fondleslab would just make all that worse.
I don't have a fondleslab because between my laptop and my bb, I don't have the need to play games, browse photos surf the net or do whatever else people who *still use their tablets six months after buying it* do.
The kindle is a *book* replacement, NOT a crap-screene tablet, and it's damn good at what it was designed to do. I don't see them going anywhere.
Yup I already have a kindle, might pick up a fire. the new kindles don't offer anything I want (touch screen for a ebook reader strikes me as mostly pointless
Possibly people like me. I like the kindle and I like the look of the fire. I won't be buying a kindle though, as I already have one and the new one doesn't do anything that the one I have doesn't, beyond look a little smaller.
Tablet fans order three Fires ...
How many of the early adopters buying the Fire on launch day fancy rooting a cheap tablet vs how many are buying it to consume profitable Amazon content?
