Feeds

Groupon moves into online retailing in US

All products made of 'bonded molecules and stardust'

Boost IT visibility and business value

Groupon has launched a retail unit in the US, putting the daily deals website in competition with etailing leaders like Amazon.

The US website currently has an FAQ list on the new service here, that enthuses:

Groupon Goods features really good deals on great products. To get airspace on Groupon Goods, a product has to be cool enough to share and innovative enough to inspire. It also must be made of reliably bonded molecules and stardust.

Honestly, if we think a product is remarkable and we can offer a good deal on it, we'll do so.

The web company sent emails to select customers with discounts on home furnishing products like LED TVs and coffee brewers, according to a Reuters report.

"(The offer is) already seeing good results," a source close to the matter told the agency. "Groupon Goods is the buzz around Groupon. It can add significant impact to Groupon's growth strategy."

Groupon UK said it could not provide any statement at the moment as the email had been sent in the US and was currently for US subscribers only.

A move into retail could not only provide Groupon with a new revenue stream, but also bolster investor confidence in the firm ahead of its proposed IPO.

The coupon site was supposed to be going public earlier this month, but there's no sign of movement on the offering yet. Most recently, sources were claiming the IPO was scheduled for late October or early November, after being delayed partly by an SEC stumbling block over the well-publicised leaked email from Groupon CEO Andrew Mason, and partly by volatile market conditions. ®

Best practices for enterprise data

More from The Register

next story
Amazon says Hachette should lower ebook prices, pay authors more
Oh yeah ... and a 30% cut for Amazon to seal the deal
Philip K Dick 'Nazi alternate reality' story to be made into TV series
Amazon Studios, Ridley Scott firm to produce The Man in the High Castle
Nintend-OH NO! Sorry, Mario – your profits are in another castle
Red-hatted mascot, red-colored logo, red-stained finance books
Sonos AXES support for Apple's iOS4 and 5
Want to use your iThing? You can't - it's too old
Joe Average isn't worth $10 a year to Mark Zuckerberg
The Social Network deflates the PC resurgence with mobile-only usage prediction
Chips are down at Broadcom: Thousands of workers laid off
Cellphone baseband device biz shuttered
Feel free to BONK on the TUBE, says Transport for London
Plus: Almost NOBODY uses pay-by-bonk on buses - Visa
Twitch rich as Google flicks $1bn hitch switch, claims snitch
Gameplay streaming biz and search king refuse to deny fresh gobble rumors
Stick a 4K in them: Super high-res TVs are DONE
4,000 pixels is niche now... Don't say we didn't warn you
prev story

Whitepapers

7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?