Feeds

Google+ chases MySpace for second place

Jury still out on chocolate-flavoured network

Choosing a cloud hosting partner with confidence

Google+ unsurprisingly saw a spike in visitors after Mountain View opened the new social network to all-comers last week.

It had previously been in a so-called "field trial" since being launched by Google in June this year, but anyone wanting access to the service could do so on an invite-only basis.

According to Hitwise, online traffic to Google+ shot up 1,269 per cent last Wednesday, although that doesn't include access via mobile devices. That was the day after the company said world+dog could join the network, as long as they coughed up a "public" profile containing their real name.

The number of people in the US who actively signed into Google+ last week hit 15 million, while in the same period nearly 1.8 billion visitors hooked into Facebook.

Mark Zuckerberg declared at his firm's f8 conference last week that his ubiquitous social network was the first of its kind to notch up 500 million active users worldwide in just one day – so arguably Google+ remains small-fry in comparison.

"In just one week, Google+ went from ranking as 54th most visited site in our Social Networking and Forums category to 8th place," said Hitwise's research director Heather Dougherty in a blog post yesterday.

More significantly, perhaps, Google+ is yet to surpass not-quite-dead-on-its-arse-but-surely-any-day-now MySpace, which is still considered the second biggest social networking site in the world, even though it recently rejigged the brand to become an entertainment portal. It ranked just ahead of Google+ by pulling in more than 16 million visitors last week.

Based on those stats, it is presumably a matter of time before Google+ slides ahead of MySpace in Hitwise's ranking board. Or not, given the inevitability of sudden but not necessarily lasting interest in Google+ when the Chocolate Factory peeled off the "invite-only" seal.

It's too early to call Google+ a failure or success, but visitor figures over the coming months will undoubtedly reveal much more about whether fatigue or zeal have set in.

Ancestry.com founder Paul Allen, who considers himself to be the "unofficial statistician" of Mountain View's social network, reckoned that Google+ now had more than 50 million active users of the site. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Yes, yes, Steve Jobs. Look what I'VE done for you lately – Tim Cook
New iPhone biz baron points to Apple's (his) greatest successes
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
Edward who? GCHQ boss dodges Snowden topic during last speech
UK spies would rather 'walk' than do 'mass surveillance'
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.