Feeds

Internet fails to dethrone TV news (so far)

Dead-tree rags hold up surprisingly well

The essential guide to IT transformation

Television news may still be the most popular local-news source for most people in the US, but it's losing ground to internet news and social networking, and in some cases even failing to outpace traditional newspapers.

According to a survey conducted by the Pew Research Center’s Project for Excellence in Journalism, although 74 per cent of people turn on the boobtube at least once a week for local news, a full 55 per cent get their information from what the survey refers to as "old-fashioned word of mouth". Around half use local radio or newspapers and 47 per cent use the internet.

On the face of it, these figures look rather good for local TV, but the study also looked into what type of news people use different sources for. There the situation looks a lot worse for the television stations. Local TV is primarily used for breaking news and weather, and ties with radio for traffic reports.

But for news about local services such as restaurants, the internet is the clear winner. Meanwhile, newspapers are still the most-used source for local events, crime reports, cultural events, and tax and local government news, and tie with TV as the top source for local politics. Furthermore, the websites of TV news stations get very little attention.

Local newspapers, while still important, aren’t as loved as they’d like to be. Overall, 69 per cent of respondents said they would see little or no loss in not having a local dead tree publication, and that figure rises with younger users and those with broadband. Those aged 40 or over still seem to be sticking to old media such as newspapers and TV, but among those yet to break the big four-oh, the internet is deemed the most-used source of information in almost all areas, narrowly losing out to TV for weather by three percentage points.

The data from 2,251 adults showed that consumers have become very savvy about the number of news sources to use when trying to find out information about their local communities. Nearly two thirds of people surveyed used at least three primary sources for weekly local news, and 15 per cent used at least six per week. ®

Gartner critical capabilities for enterprise endpoint backup

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Banking apps: Handy, can grab all your money... and RIDDLED with coding flaws
Yep, that one place you'd hoped you wouldn't find 'em
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
Netflix swallows yet another bitter pill, inks peering deal with TWC
Net neutrality crusader once again pays up for priority access
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.