Feeds

99designs launches Oz local site

First conquer the world then return to the 'hood

Secure remote control for conventional and virtual desktops

Australian design crowdsourcing pioneers 99designs have embarked on a localization strategy and will soon be offering a new range of professional tools for designers.

99designs, founded in Melbourne in 2008, is now the world’s largest crowdsourcing site for the design community and is headquartered in the US.

The Aussie expats have been working on an expansion strategy since the company received a $US35 million first-round capital investment led by Accel Partners in May.

Outside of the US, Australia is 99designs' largest and fastest growing market, with $US3.6 million worth of pitches posted to date. The new strategy will see the crowdsourcers launching local country sites, starting with Australia, followed by Canada and the UK.

99designs founder Mark Harbottle said “Australian businesses have already used 99designs to hold over 3,500 design contests in 2011. We’re here to foster new relationships between businesses and designers and we’re thrilled to be able to launch a local version of the site.”

Through 99designs.com.au, Australian businesses will be able to ‘crowdsource’ their web, logo and other design needs by posting contests or open pitches. The new site will allow Australian businesses and designers to work in their own currency, with local customer service, accounts management and business tools.

Over 1,000 new projects a week are posted to the site, with a new image uploaded every six seconds.

The localisation strategy will also double the number of local staff in Australia which is now the global center for technology and product development. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Bladerunner sequel might actually be good. Harrison Ford is in it
Go ahead, you're all clear, kid... Sorry, wrong film
Euro Parliament VOTES to BREAK UP GOOGLE. Er, OK then
It CANNA do it, captain.They DON'T have the POWER!
Musicians sue UK.gov over 'zero pay' copyright fix
Everyone else in Europe compensates us - why can't you?
I'll be back (and forward): Hollywood's time travel tribulations
Quick, call the Time Cops to sort out this paradox!
Megaupload overlord Kim Dotcom: The US HAS RADICALISED ME!
Now my lawyers have bailed 'cos I'm 'OFFICIALLY' BROKE
Forget Hillary, HP's ex CARLY FIORINA 'wants to be next US Prez'
Former CEO has political ambitions again, according to Washington DC sources
prev story

Whitepapers

10 ways wire data helps conquer IT complexity
IT teams can automatically detect problems across the IT environment, spot data theft, select unique pieces of transaction payloads to send to a data source, and more.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
How to determine if cloud backup is right for your servers
Two key factors, technical feasibility and TCO economics, that backup and IT operations managers should consider when assessing cloud backup.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.