Feeds

Zendesk adds Melbourne

Melbourne to get own BOFH-in-the-cloud

Build a business case: developing custom apps

Cloud providers are continuing their game of “capture the flag” in Australia, with yet another international provider announcing a local outpost. This time, it’s Zendesk, which provides cloud-based helpdesk software.

The company already has Australian customers, including BBC acquisition Lonely Planet, online ad business REA Group, and across the Tasman, New Zealand Post.

Zendesk joins a growing march of international businesses in or around the cloud market creating local subsidiaries. These include Cloud Sherpas and the Digital Realty Trust. Accenture, Fujitsu, Telstra, Macquarie Telecom and others are all directing increasing resources to expanding cloud-based infrastructure and applications down under.

Victoria’s keen support for the IT sector is one attractor for companies like Zendesk; Melbourne is also arguably the capital city with the most-contested corporate fibre market, home to networks from both national and local carriers. This has long acted as an attractor to Internet businesses.

According to StartUpSmart, Zendesk’s launch party will include free one-year subscriptions to startups associated with various incubators around Australia.

The local operation of the Danish-launched Zendesk will be headed by Michael Hansen, and is expected to add 20 staff over the next 12 months. ®

Build a business case: developing custom apps

More from The Register

next story
Sysadmin Day 2014: Quick, there's still time to get the beers in
He walked over the broken glass, killed the thugs... and er... reconnected the cables*
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
VVOL update: Are any vendors NOT leaping into bed with VMware?
It's not yet been released but everyone thinks it's the dog's danglies
BlackBerry: Toss the server, mate... BES is in the CLOUD now
BlackBerry Enterprise Services takes aim at SMEs - but there's a catch
SHOCK and AWS: The fall of Amazon's deflationary cloud
Just as Jeff Bezos did to books and CDs, Amazon's rivals are now doing to it
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.