Feeds

Angry Birds theme park takes off in China

Grand scale gaming

Top three mobile application threats

An Angry Birds theme park has opened in China where punters can literally catapult cuddly squawkers at green pig balloons scattered among delicately built toy castles.

The unlicensed attraction, labelled as the first 3D Angry Birds game, is part of the park's stress-reduction festival that runs this September, CNN Go reports.

Angry Birds theme park

Source: CNN Go

Rovio was unaware of the installation, as nobody had consulted the Finnish outfit. Legal action seems unlikely, through, following comments from Daisy Yang, a spokeswoman for Rovio China who talked up the potential for coalition.

"We would welcome a partnership, but Rovio would need to give them permission to use the Angry Birds game," she said.

China's IP laws being what they are, there's not much Rovio can do about it in any case.

The attraction features in the Window of the World park in Changsha and will remain in place until the end of September, next to a giant replica of Mount Rushmore. According to the park's marketing manager, the game may run longer as it hasn't received as much attention as expected.

It's certainly doing the rounds now, though.

Rovio has developed specific versions of the game to appeal to a more Chinese audience. The first of such, "Moon Festival" for Angry Birds Seasons, landed this month. ®

Seven Steps to Software Security

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.