Deezer launches stunningly original music idea in the UK
Is YASMS really FFU-compliant?
French internet outfit Deezer is bringing its YASMS (or Yet Another Streaming Music Service) to the UK. It's FFU-compliant (Far From Unique).
The UK has no shortage of music streaming services already: We7 was the first to get established, and Spotify launched in the UK over two years ago.
In France, Deezer claims to have six million unique users per month, and is cited as one of the beneficiaries of the HADOPI nagware regime. The company now limits free usage to five hours and a maximum of five plays per song. Similar restrictions apply to services in the UK, after negotiations with music companies and performing rights societies.
So is Deezer FFU? Well, like Spotify and We7, Deezer will offer AFA (Ad-free Access) at FPM (Fiver Per Month) and MA (Mobile Access) at JUAT tiers (Just Under A Tenner). In the USA, Rdio, Mog, Rhapsody and Pandora also offer AFA, US-FPM derivative FDPM (Five Dollars Per Month), and MA.
Certification must now be a formality.
It's wonderful that there's so much digital music innovation, and great to see companies working so hard to differentiate themselves. ®
I don't recall ever reading an article more stuffed full of sarcasm than that one. It simply *reeks* of 'embittered old hack'.
Originality and innovation?
I don't think that the problem is that all the services are pretty much identical, it's more that we now have an online streaming model that appears to work well with the punters in Spotify, and that it's one the labels are happy with as well.
Look at how long it took Spotify to get up and running, all the legal hassles it had, and the grief the labels gave it. Then when it took off in a major way, the labels were right behind it
Now, other companies see that the labels themselves are happy to work with that model, so they just copy it rather than have to jump through ridiculous hoops with new ideas/services.
The labels have accepted online models, but as we've seen so many times in the past, they're reluctant to the point of being Luddites in accepting anything else new. So, for the time being, the Spotify way of doing business with the labels will probably be the best we can expect to see.
I can hand-on-heart say I've never been that bored...