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World telly shipments stall

Q2 not good for set makers

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It wouldn't be fair to say World+Dog isn't buying new tellies at the moment, but numbers from market watcher DisplaySearch show it's still a depressing businesses to be in.

Some 55.5m TVs shipped in Q2 2011, down - albeit by just a single percentage point - on Q2 2010's total.

Sales of all types of TV were down with one exception: LCD, which saw shipments rise six per cent year on year - still less than the 20 per cent quarterly growth the technology was achieving in 2010.

Last was a strong one, thanks to a flood of shipments that vendors hoped would be snapped up by World Cup soccer fans. They weren't, and prices plunged.

Back to Q2 2011, and plasma and rear-projection set shipments were down slightly, and CRT continued its downward slide, though some 6.8m of them shipped during the quarter - a total second only to LCD's 44.5m, and more than the 4.2m PDPs that shipped in the period.

OLED TVs didn't trouble the scorer.

Samsung remains the top brand with a share of 22.6 per cent, followed by LG (14.4 per cent) and, at number three, Sony (11.7 per cent). Panasonic moved into fourth place (9.4 per cent) during the quarter, thanks to its acquisition of Sanyo, and that knocked Sharp into fifth place (7.0 per cent). ®

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