Feeds

Museum gets free NFC phone-tap exhibit cards from Nokia

Look, better than ordinary cards! In some way!

Top 5 reasons to deploy VMware with Tegile

The Museum Of London has gone NFC, with tags beside the exhibits providing links to more information as Nokia continues trying to convince us that NFC is something we really want.

Nokia paid for the deployment, as it continues trying to remind us that NFC isn't just about mobile payments and can be used for all sorts of other stuff too: such as tapping a sticker beside an exhibit to get information displayed on a tiny smartphone screen, rather than a boring-old printed card that would be accessible to anyone:

To be fair the NFC tag could link to video or audio content which would be hard to display on a card, but the London deployment isn't going as far as a similar project at the Paris Pompidou Centre, which at least linked to Facebook so visitors could "Like" specific exhibits.

That deployment was paid for by the French government, while this one was funded entirely by Nokia – the museum confirmed to us that it hadn’t spent a penny on the 90 or so tags that Nokia has deployed around the sites.

Those tags will work with any NFC phone: GSM Arena reckons there are 21 currently available, though it misses the Samsung Tocco Quick Tap, so there are probably others missing too.

Nokia is pulling out all the stops to get us using NFC for things other than mobile payments, not least because it looks increasingly as though the proximity payment business will end up in the hands of the existing players: Visa, Mastercard, et al, leaving little incentive for brands like Nokia to get involved.

There's also the matter that Nokia's C7 can't actually handle payments, as it lacks the secure element (or SWP support) necessary to support them, so the company is keen to promote alternative uses for the technology as actively as it can. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
Mighty Blighty broadbanders beg: Let us lay cable in BT's, er, ducts
Complain to Ofcom that telco has 'effective monopoly'
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
Broadband sellers in the UK are UP TO no good, says Which?
Speedy network claims only apply to 10% of customers
Yahoo! blames! MONSTER! email! OUTAGE! on! CUT! CABLE! bungle!
Weekend woe for BT as telco struggles to restore service
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Facebook, working on Facebook at Work, works on Facebook. At Work
You don't want your cat or drunk pics at the office
Soz, web devs: Google snatches its Wallet off the table
Killing off web service in 3 months... but app-happy bonkers are fine
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Designing and building an open ITOA architecture
Learn about a new IT data taxonomy defined by the four data sources of IT visibility: wire, machine, agent, and synthetic data sets.
10 threats to successful enterprise endpoint backup
10 threats to a successful backup including issues with BYOD, slow backups and ineffective security.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.