Feeds

PETA to launch .xxx smut site 'to help animals'

Naked celebrity campaign moves to next level

3 Big data security analytics techniques

People for the Ethical Treatment of Animals reportedly plans to launch a porn site.

The website, at peta.xxx, will be "a pornography site that draws attention to the plight of animals", according to Reuters, which cited a spokesperson.

With thousands of well-known companies reluctantly queueing up to pay up to block their trademarks in the forthcoming .xxx top-level domain, PETA appears to be a unique case of a non-porn brand that plans to embrace "adult entertainment" to further its cause.

The publicity-hungry organisation is of course no stranger to pandering to the prurient interest – its long-running "I'd rather go naked than wear fur" ad campaign has persuaded celebrities from Eva Mendes to Khloe Kardashian to strip off for a bit of soft-focus photography.

Quite what a porn site dedicated to animal rights looks like remains to be seen. We await its launch with a mixture of curiosity and terror.

PETA has yet to secure its .xxx domain. The "sunrise" period for trademark holders to protect their brands – at a cost of $200 and up – does not kick off until 7 September.

PETA recently crossed paths with the internet domain name industry when it called unsuccessfully for a boycott of domain registrar and web host Go Daddy, after its then-CEO shot an elephant.

It later scored a coup when it recruited Go Daddy spokes-totty Jillian Michaels to lead a demonstration in Los Angeles against the mistreatment of elephants in circuses. ®

3 Big data security analytics techniques

More from The Register

next story
A black box for your SUITCASE: Now your lost luggage can phone home – quite literally
Breakfast in London, lunch in NYC, and your clothes in Peru
Broadband Secretary of SHEEP sensationally quits Cabinet
Maria Miller finally resigns over expenses row
EE dismisses DATA-BURNING glitch with Orange Mail app
Bug quietly slurps PAYG credit - yet EE denies it exists
Like Google, Comcast might roll its own mobile voice network
Says anything's possible if regulators approve merger with Time Warner
Turnbull leaves Australia's broadband blackspots in the dark
New Statement of Expectations to NBN Co offers get-out clauses for blackspot builds
Facebook claims 100 MEEELLION active users in India
Who needs China when you've got the next billion in your sights?
Facebook splats in-app chat, whacks brats into crack yakety-yak app
Jibber-jabbering addicts turfed out just as Zuck warned
prev story

Whitepapers

Designing a defence for mobile apps
In this whitepaper learn the various considerations for defending mobile applications; from the mobile application architecture itself to the myriad testing technologies needed to properly assess mobile applications risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.