Feeds

Video and gaming driving Aus traffic and dollars

But lags behind Asian neighbours

Protecting users from Firesheep and other Sidejacking attacks with SSL

Australian online data consumption continues to escalate but fixed internet access revenue is set to decline, according to the latest report from PricewaterhouseCoopers.

The Australian Entertainment and Media Outlook 2011-2015 reports that the volume of data downloaded increased by 57 percent in the year to June 2010 with online video consumption fuelling much of the growth. However, while traffic surges, fixed internet access spending is set to grow from $AU4 billion to $AU4.19 billion or just 1.6 percent compound annual growth rate in the period to 2015.

Wireless access spending is set to grow by 9.6 percent over the same period from $AU2.2 billion to $AU3.02 billion, driven by tablet use. PwC forecasts that by 2015, 5.5 million Australians - one in every four - will own a tablet computer.

The report predicts that interactive gaming will expand from 8.8 percent of consumer online spending in 2011 to 11.4 percent by 2015, taking it from $AU1.7 billion today to $AU2.5 billion.

“As we continue to shift our media consumption to mobile devices, entertainment and media companies have an imperative to find different business models that will meet the new needs of consumers. By 2015, most of the successful entertainment and media companies will have digital collaboration infused into their DNA,” PwC head of technology, information, communications and entertainment David Wiadrowski said.

He also warned that Australia is not falling in line with the growth rates of its Asia Pacific neighbours.

Australian consumer spending across entertainment and media products and services is expected to grow to $AU22.5 billion by 2015 while the Asia Pacific market is set to reach $AU248 billion. ®

“Australian entertainment and media companies are slow to leverage our geographic advantages. It is time for Australian businesses to think about how best to share in the boom taking place on our doorstep,” Wiadrowski said.

Website security in corporate America

More from The Register

next story
Hey, Scots. Microsoft's Bing thinks you'll vote NO to independence
World's top Google-finding website calls it for the UK
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Israeli spies rebel over mass-snooping on innocent Palestinians
'Disciplinary treatment will be sharp and clear' vow spy-chiefs
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Found inside ISIS terror chap's laptop: CELINE DION tunes
REPORT: Stash of terrorist material found in Syria Dell box
OECD lashes out at tax avoiding globocorps' location-flipping antics
You hear that, Amazon, Google, Microsoft et al?
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.