Feeds

PeopleBrowsr lands in UK

Jodee Rich goes global new offices in NYC, San Fran and London

  • alert
  • submit to reddit

Secure remote control for conventional and virtual desktops

PeopleBrowsr, the social media analytics company forged by former One.Tel founder Jodee Rich, has officially launched in the UK, appointing ex pat Australian telco executive Andrew Grill as CEO.

The London office opening signals PeopleBrowsr’s launch into the European market after gaining traction in the US.

The company has also launched its latest analytics tool PeopleBrowsr Platform 3, a customised version of which is currently used by Kodak, SAP, FOX and EuroRSCG.

“PeopleBrowsr’s technologies surpass anything currently available on the market for tracking and managing brand engagement, and leveraging conversations taking place across social networks,” Grill said.

Grill formerly an Optus and Telstra executive, is now a leading digital strategist in the UK and joined PeopleBrowsr from competitor Visible Technologies where he was head of International Client Strategy. Rich has been working on PeopleBrowsr since 2007 with a team of global engineers based in Sydney and San Francisco. The platform offers advanced search, filtering and data curation across 1,000 days of social media conversations for reaching highly targeted demographics.

The company has also released ReSearch.ly, for real-time social search, Viral Analytics, for in-depth historical tracking and instant trends and the Engagement Centre, for cross-network team collaboration.

In February the company launched PeopleBrowsr Labs in San Francisco, an incubator for social media start-ups and a Command Center in New York. While quietly tinkering on development in Australia, PeopleBrowsr has been securing large clients in the US with recent wins including Fox, Honda, Kodak, SAP, Westfield, Vodafone and partnering with multiplatform conferences such as SxSW. ®

5 things you didn’t know about cloud backup

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
Banking apps: Handy, can grab all your money... and RIDDLED with coding flaws
Yep, that one place you'd hoped you wouldn't find 'em
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
Ex-IBM CEO John Akers dies at 79
An era disrupted by the advent of the PC
prev story

Whitepapers

Gartner critical capabilities for enterprise endpoint backup
Learn why inSync received the highest overall rating from Druva and is the top choice for the mobile workforce.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.