Feeds

Microsoft copies Google, kills home energy-meter project

Anything you can't do, we can't do better

Top 5 reasons to deploy VMware with Tegile

Microsoft is retiring its free web-based household energy usage service, which means it won't leave its beta status and instead will be killed on 31 May 2012.

The project, dubbed Hohm, is just two years old. But like Google's PowerMeter, which was billed as a home-electricity-consumption cloud service that only launched in the UK in October 2009, interest in such a service has proved way too low to justify its continued existence online.

As we reported earlier this week, Mountain View said it would drop PowerMeter and flick the kill switch for that product in mid-September this year.

And, just days after that announcement, Microsoft followed up with plans to dig a hole for its Hohm product.

"The feedback from customers and partners has remained encouraging throughout Microsoft Hohm's beta period," said Microsoft in a blog post.

"However, due to the slow overall market adoption of the service, we are instead focusing our efforts on products and solutions more capable of supporting long-standing growth within this evolving market."

It's almost as if two of the world's largest tech companies just sussed out that "green" isn't the issue it once was for consumers marketeers.

These days, both firms are lobbying hard about that mystical thing called "The Cloud".

To that end, Microsoft couldn't resist pointing out its apparent green credentials by bigging up the "possibilities for energy savings [that] emerge with cloud computing".

But it also placed a much larger emphasis on its energy-saving partners in that game, rather than talking about ongoing work at Redmond towers, which demonstrates well just how out of vogue the environment has seemingly become among tech giants. ®

Intelligent flash storage arrays

More from The Register

next story
Euro Parliament VOTES to BREAK UP GOOGLE. Er, OK then
It CANNA do it, captain.They DON'T have the POWER!
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Post-Microsoft, post-PC programming: The portable REVOLUTION
Code jockeys: count up and grab your fabulous tablets
Twitter App Graph exposes smartphone spyware feature
You don't want everyone to compile app lists from your fondleware? BAD LUCK
Microsoft adds video offering to Office 365. Oh NOES, you'll need Adobe Flash
Lovely presentations... but not on your Flash-hating mobe
prev story

Whitepapers

Designing and building an open ITOA architecture
Learn about a new IT data taxonomy defined by the four data sources of IT visibility: wire, machine, agent, and synthetic data sets.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
5 critical considerations for enterprise cloud backup
Key considerations when evaluating cloud backup solutions to ensure adequate protection security and availability of enterprise data.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Protecting users from Firesheep and other Sidejacking attacks with SSL
Discussing the vulnerabilities inherent in Wi-Fi networks, and how using TLS/SSL for your entire site will assure security.