Sony teases tablet fans with bizarre 'mousetrap' vid
Ad team goes to town
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Sony has posted a teaser video for its upcoming 9.4in Android tablet, the S1, and its a good 'un.
Unsurprisingly, perhaps, it says absolutely nothing about the gadget itself, focusing instead on creating a buzz around the device through snappy visuals and a seemingly single-take spectacle.
Well, you see what we mean:
The vid - merely the first in a series - does suggest Sony has settled on the S1's odd wedge-shaped design, which was said to be subject to change when the Japanese giant unveiled it back in April.
The only other thing Sony has said is that the S1 will run Android 3. ®
COMMENTS
Bad
Bad advert. I kept thinking the tablet had the I Love You virus, not exactly a selling point.
"Sony S1: slow boring and a poor imitation"
"Sony S1: slow boring and a poor imitation"
Submitted at
Is that really the impression they want to give?
Or is it "If we aren't doing anything for 117 seconds, that's 117 seconds in which we didn't fuck up"
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