Feeds

Facebook fuels Israeli cottage cheese insurgency

Curdish revolt, Jews for cheeses, etc

The essential guide to IT transformation

Facebook has once again been deployed in support of a Middle-Eastern insurgency, this time aimed at bringing down the tyrannical pricing of Israeli cottage cheese.

Israelis are none too impressed that the cost of their favourite curd product has rocketed since the government loosened price controls last year. For example, the three main dairies churning out cottage cheese have hiked the price of a 250 gram tub to around 8 shekels (a tad under £1.50) - a 75 per cent increase.

Cue online action by 25-year-old Itzik Alrov, whose Facebook campaign is calling for a month-long boycott of the product with the declaration: "Let it stay in the stores and spoil until the price comes down."

According to Reuters, 60,000 Israelis have rallied to the Facebook cause, as the price of cottage cheese threatens to bring down the government.

Prime minister Benjamin Netanyahu yesterday looked "bemused" when an opposition politician interrupted a debate on the lesser matter of "frozen peace talks with the Palestinians", and plonked a container of the stuff on his desk in parliament with the observation that she was gifting him a "luxury item".

Finance minister Yuval Steinitz sought to calm nerves by suggesting a possible solution. He told the press: "We are thinking of allowing parallel imports of dairy products and cheeses. That's the surest way to create competition and lower the prices of milk and cottage cheese in Israel."

This may not be sufficient to prevent serious civil unrest. Israelis apparently consider their cottage cheese superior to "chunky" foreign rivals, so it's unlikely flooding the market with cheap imported pap will do the trick. ®

Boost IT visibility and business value

More from The Register

next story
Drunkards warned: If you can't walk in a straight line, don't shop online, you fool!
Put it away boys. Cover them up ladies. Your credit cards, we mean
Yes, but what are your plans if a DRAGON attacks?
Local UK gov outs most ridiculous FoI requests...
Cops baffled by riddle of CHICKEN who crossed ROAD
'Officers were unable to determine Chicken's intent'
Murder accused DIDN'T ask Siri 'how to hide my roommate'
US court hears of cached browser image - not actual request
Why your mum was WRONG about whiffy tattooed people
They're a future source of RENEWABLE ENERGY
Chomp that sausage: Brits just LOVE scoffing a Full Monty
Sales of traditional brekkie foods soar as hungry folk get their mitts greasy
Nuts to your poncey hipster coffees, I want a TESLA ELECTRO-CAFE
Examining the frothy disconnect in indie cafe culture
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.