Nokia market share to fall below Samsung, Apple

Downward, quarter by quarter, forecasts Nomura

By Tony Smith, 13th June 2011

Nokia has been knocked off the top of the smartphone totem pole by Samsung, Japanese investment bank Nomura said today.

Worse, Apple will overtake the Finnish phone giant in Q3, the bank forecast, Reuters reports.

Both Samsung and Apple already outsell Nokia in Europe, in the overall mobile market and the smartphone arena, respectively.

But if Nomura is correct, Nokia is now in second place globally.

Nokia's one consolation is that it is still selling more low-end handsets than Samsung, keeping it at the top of the mobile chart.

All very well, but the market is shifting smartphone-ward, and voice-centric phones don't make the manufacturer as much money as smartphones do.

To regain smartphone market share, Nokia has ditched the ageing Symbian OS and its looking to Microsoft's Windows Phone to power future smartphones.

Will Nokia be able to release them in time to reverse its fortunes? ®

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Highly Rated

Posted Monday 13th June 2011 11:35 GMT

James Hughes 1

It's a shame

That Nokia are finding themselves in the poo. Their hardware really is much better than the others, just let down by less than stellar software. To be honest, the software is pretty good, but just not as good as the competition. Feature wise the phones are right up there - the N8 has the best camera, and a very solid feature set. Just not the GUI bells and whistles that everyone wants.

Next phone I get will be a cheap Nokia - the cheap SS I have really is diabolical. Don't want a smartphone (even though I work on smartphones for a living), just something that can actually makes calls from home (which the SS fails at abysmally). That means a Nokia. Shame that there is so little money to be made at the low end.

Posted Monday 13th June 2011 11:35 GMT

Anonymous Coward

At this rate...

It won't be long before Nokia are over taken by two plastic cups and a bit of string.

Posted Monday 13th June 2011 15:50 GMT

Scrote

sad times

I hope Nokia recover from all this crap in the news. All because they've decided to switch from a dodgy old OS to a shiny new one. Might have helped if they had a new product out though...