Sony Bravia KDL-40EX724 40in LED 3D TV
Dynamic 2D, diabolical 3D
Review I wouldn’t give Sony’s troubles to a monkey on a rock. Horrible financial results, the PSN hacked to its knees, and now the distinction of producing the worst 3D TV I think I’ve ever seen. Yep, the KDL-40EX724 reviewed here is a three dimensional suckfest. But let’s not get ahead of ourselves.
Sony's KDL-40EX724 comes a cropper in the third dimension
Ostensibly, this 40in Freeview HD set should be a formidable proposition. The 724 designation identifies this model as the flag-bearer in Sony’s populist EX line. Aesthetically it looks great, and it has a list of desirables which includes net connectivity, Skype and low-running costs. The panel is also de rigueur thin at just 42mm and, tipping the scales at 11.2kg, weighs less than my cat.
Plumbing it into your home entertainment system shouldn’t present any problems either. There are four HDMI inputs, Scart and component video, a digital audio output and a PC mini D-sub connector.
For networking and media playback is you get an Ethernet LAN port and two USBs. Wi-Fi is integrated. Even the pedestal stand is upmarket, in that it allows the screen to be titled back by six degrees. A nice touch if you buy your TV furniture from Ikea.
To combat the new smart TV portals of its rivals, Sony offers its long-established BRAVIA Internet Video network of VOD content providers. These include the BBC iPlayer and Demand 5, YouTube, DailyMotion, Sony Entertainment TV channel and LoveFilm. There are plenty of lesser known diversions here too.
Next page: TwitBook TV
don't want 3D, don't care
Major selling feature of the product flat-out doesn't work, and you still give it 70%?
Can we stop
Why calling these LED TVs?
They are LCD TVs with LED backlights. There are real LED HD displays (usually x10 bigger) and real OLED displays (usually 1/10th the size).
Why calling these 3D TVs?
They are stereoscopic TVs. Nothing 3D about them, There are (small and expensive) non-holographic yet true 3D displays.
70% for a TV to avoid?
We'd better convert that. Popular 90's computer magazine Amiga Power reckoned that most magazines gave an average game a score of 73% whereas they reckoned an average game should get 50%. This is indeed a much more fair system.
So a more accurate score would be about 48%
The four cyclists of the apocalypse will be along shortly.......
Nice, but two things put me off, 1) it's by Sony and 2) it has a network connection; can't think of a more dangerous combination.