Feeds

HP exec: WebOS tablet will trounce iPad

TouchPad aims for 'Number One Plus'

Secure remote control for conventional and virtual desktops

An HP exec says that his company's upcoming TouchPad will overtake the current tablet-market dominator, Apple's iPad.

"In the tablet world we're going to become better than number one. We call it number one plus," HP's EMEA personal systems group headman Eric Cador told a press conference in Cannes, according to The Telegraph.

Cador's reasoning for this rather optimistic prognostication is that HP became number one in the PC market, where there are "fewer ways of differentiating HP’s products from our competitors," so in the tablet market it should be able to out-innovate all other offerings.

Presumably, Cador believes that the TouchPad's webOS operating system, which the company acquired when it bought Palm, will be its prime differentiator.

But there's more to HP's advantage than that, he said, noting that there is "only one company plays in both the consumer and business and [sic] world" – meaning, of course, HP.

RIM, of course, plays in the business world, and that positioning hasn't exactly rocketed its PlayBook to the summit of success.

Cador also noted that there are differences between the business and consumer markets, saying that "the way the user is going to look at tablets means it's about experience. The way the corporate is going to look at it is to say that its employees, who are also consumers, have got to like it and it's got to be secure. We're going to deliver that."

The TouchPad is set for delivery this summer, at which time the "business and world" will learn whether HP has managed to deliver both that consumer-friendly experience and business-required security.

"Beyond that," Cador added, "it's about marketing and branding." And although HP has put more focus on design and branding in its new business laptop and consumer desktop lines, it's up against the world leader in brand establishment, Apple.

Good luck, Mr. Cador – and allow us to remind you that in the fast-growing tablet market, landing the number two spot wouldn't be an insigniicant achievement, either. ®

Beginner's guide to SSL certificates

More from The Register

next story
Xperia Z3: Crikey, Sony – ANOTHER flagship phondleslab?
The Fourth Amendment... and it IS better
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Microsoft to enter the STRUGGLE of the HUMAN WRIST
It's not just a thumb war, it's total digit war
Ex-US Navy fighter pilot MIT prof: Drones beat humans - I should know
'Missy' Cummings on UAVs, smartcars and dying from boredom
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.