Feeds

Google taps Ingenico for retail terminal expansion

'Google? That'll do nicely sir'

Security for virtualized datacentres

NFC kit manufacturer Ingenico has confirmed it is developing retail terminals for Google, but the search giant won't be running its own banking service just yet.

Ingenico told French journalists that Google wants (US) customers to be able to redeem coupons and discounts using an NFC-enabled phone, tapping it against the till to reduce the bill. For the moment that bill will have to be settled another way, though the terminals will support Google's payment mechanism when it comes.

Last month Google refused to confirm rumours that it was priming retailers in New York and San Francisco to receive free NFC terminals, despite Bloomberg having spoken to the retailers about the project. The assumption was that such terminals would be used for a Google-backed payment system, but now it seems that tokens and coupons are on the more immediate agenda for the search giant.

It has been assumed that the only way to make money from NFC was to replace cash, and some credit card use, with a secure alternative which is cheaper for retailers to process. Proving a benefit to the user has been harder, with companies limply suggesting that an NFC-equipped phone might automatically check ingredients for allergies, or that NFC payments are somehow more convenient than cash despite the obvious limitations.

However, Google is extremely good at making money. It's hard to imagine the margin made on coupons would cover the cost of providing free terminals to the shops, but Google has paid off bigger investments in the past, and if this one turns out to be too much to bear then the chocolate factory can always launch its own currency in a year or two. ®

Intelligent flash storage arrays

More from The Register

next story
Of COURSE Stephen Elop's to blame for Nokia woes, says author
'Google did have some unique propositions for Nokia'
FCC, Google cast eye over millimetre wireless
The smaller the wave, the bigger 5G's chances of success
It's even GRIMMER up North after MEGA SKY BROADBAND OUTAGE
By 'eck! Eccles cake production thrown into jeopardy
Mobile coverage on trains really is pants
You thought it was just *insert your provider here*, but now we have numbers
Don't mess with Texas ('cos it's getting Google Fiber and you're not)
A bit late, but company says 1Gbps Austin network almost ready to compete with AT&T
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.