Feeds

4oD plods onto iPad

Xbox Live too?

Internet Security Threat Report 2014

If you're an iPad owner that uses on-demand video services, then you'll be pleased to know Channel 4 has launched a 4oD iPad app. There is also talk of the service coming to Xbox Live.

Following the success of the BBC iPlayer for iPad, it should be unsurprising that Channel 4 would be after a piece of the same cake. The free ad-funded app will initially be sponsored by Heineken and for now, will only feature the latest catch-up content.

4oD on iPad

During an interview with the Financial Times, C4 VoD head Sarah Milton said the company considered the iPad to be attracting an active and engaging audience - a demographic that is of interest to its advertisers.

That "engaging" audience must carry over to gamers too, because it seems C4's on-demand service is coming to Xbox Live as well.

So far, Sky has been the only company to offer film and TV content through the Xbox Live platform, but according to inside sources, this is set to change, with 4oD ready for launch, as well as an ITV player.

In a discussion with Broadcast, an insider claimed Microsoft is now "taking a progressive view" and opening its platform to a number of people.

"Broadcasters are interested in securing a presence on Xbox because they have all seen how well Sky has done from the distribution deal. And there has been an internal shift to making it easier for them to get onto the platform," he said.

The 4oD Catch up app is available free on the App store. ®

Internet Security Threat Report 2014

More from The Register

next story
Oi, Tim Cook. Apple Watch. I DARE you to tell me, IN PERSON, that it's secure
State attorney demands Apple CEO bows the knee to him
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Will BlackBerry make a comeback with its SQUARE smartphones?
Plus PC PIMs from company formerly known as RIM
Apple's iPhone 6 first-day sales are MEANINGLESS, mutters analyst
Big weekend queues only represent fruity firm's supply
Hey, Mac fanbois. HGST wants you drooling over its HUGE desktop RACK
What vast digital media repository could possibly need 64 TERABYTES?
Soundbites: News in brief from the Wi-Fi audiophile files
DTS and Sonos sing out but not off the same hymnsheet
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.