Feeds

YouTube to launch paid video-on-demand service

Studios on board, reports claim

Choosing a cloud hosting partner with confidence

YouTube is reportedly poised to launch a paid streaming movie-on-demand service with the okay of a number of Hollywood studios.

Speculation suggests that the service may launch next week however neither Google nor YouTube have responded to the claims. Sony Pictures Entertainment, Warner Brothers, Universal and a raft of independent studios, including Lionsgate are rumored to have licensed their movies for the new service.

YouTube already has a basic movie rental service which it launched a year ago, but its latest moves would create studio-backed streaming.

The move comes weeks after news that YouTube would invest US$100 million to produce original content for 20 newly created channels that will be spotlighted on a revamped home page. According to the Wall Street Journal, this budget would be devoted to creating between five and ten hours a week of original content across a range of genres.

It is understood that the slate of new content will be gradually introduced into the YouTube ecosystem with celebrities mooted to be behind some of the channel offerings.

Speaking at MipTV earlier this month, YouTube/Google Senior Director for Content Partnerships EMEA, Patrick Walker, said that the technology giant had been working closely companies like Fremantle and Endemol on new broadcasting ideas.

“You have to engage or you’re going to be left behind,” Walker said.

Walker added that the UK’s Channel 4 was excelling at using different digital approaches to stimulate their content proposition. “They’ve been very innovative not just for using different platforms for syndication and distribution of their content,” he said.

He also endorsed the broadcaster's strategy of viewing all different platforms as having equal value. He warned traditional broadcasters that, “if they fail to move on that they’re going to become irrelevant, and that’s their own fault.” ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
Facebook, Apple: LADIES! Why not FREEZE your EGGS? It's on the company!
No biological clockwatching when you work in Silicon Valley
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Sysadmin with EBOLA? Gartner's issued advice to debug your biz
Start hoarding cleaning supplies, analyst firm says, and assume your team will scatter
Edward who? GCHQ boss dodges Snowden topic during last speech
UK spies would rather 'walk' than do 'mass surveillance'
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
Don't bother telling people if you lose their data, say Euro bods
You read that right – with the proviso that it's encrypted
prev story

Whitepapers

Cloud and hybrid-cloud data protection for VMware
Learn how quick and easy it is to configure backups and perform restores for VMware environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.