Feeds

Google invites enterprise atop Google Maps, Earth

Your maps, on the Earth, in the, er, cloud

Combat fraud and increase customer satisfaction

Google has unveiled a new service that lets businesses upload, process, and share mapping data via its familiar Google Maps and Google Earth platforms.

Announced today and scheduled for general availability in the third quarter, Google Earth Builder is meant to replace old-school GIS (geospatial information system) desktop software with a service that operates entirely on the web. The company tells us that two organizations – Ergon Energy and the National Geospatial-Intelligence Agency (NGA) – have already signed contracts to use the service. The NGA provides geospatial data and intelligence for the US government.

"We chose Google Earth Builder as our strategic geo-spatial platform as it enables the enterprise with the necessary performance, scalability, flexibility, visualisation richness, and seamless device/platform interoperability, to transform asset management and service delivery of a large, geographically dispersed Energy Utility," Ergon Energy program director James Bangay said in a canned statement.

With Google Earth Builder, you can create map "layers" that can then be published to Google Maps and Google Earth. All data is stored, processed, and manipulated on Google's servers. Naturally, Google paints the service not only as less expensive than traditional GIS software but also as faster and more efficient. "Server load and provisioning are handled by Google’s cloud technology so you spend less time maintaining and updating servers and software," the company says.

In essence, the service's map layers are laid atop Google's existing Maps and Earth content:

Google Earth Builder

With the service operating atop the Google's famously distributed infrastructure, all data is backed up to multiple data centers, and you can instantly share your mapping data with users both inside and outside your company. Data can be viewed on multiple devices, including smartphones – and yes, encryption is provided.

Google says the service will be "competitively priced with traditional mapping products", and it will be available in more than 100 countries across the globe. A company spokesman says that Google sales people are now available to discuss use of the service. ®

Combat fraud and increase customer satisfaction

More from The Register

next story
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Kingston DataTraveler MicroDuo: Turn your phone into a 72GB beast
USB-usiness in the front, micro-USB party in the back
Dropbox defends fantastically badly timed Condoleezza Rice appointment
'Nothing is going to change with Dr. Rice's appointment,' file sharer promises
BOFH: Oh DO tell us what you think. *CLICK*
$%%&amp Oh dear, we've been cut *CLICK* Well hello *CLICK* You're breaking up...
AMD's 'Seattle' 64-bit ARM server chips now sampling, set to launch in late 2014
But they won't appear in SeaMicro Fabric Compute Systems anytime soon
Amazon reveals its Google-killing 'R3' server instances
A mega-memory instance that never forgets
Cisco reps flog Whiptail's Invicta arrays against EMC and Pure
Storage reseller report reveals who's selling what
Microsoft builds teleporter weapon to send VMware into Azure
Updated Virtual Machine Converter now converts Linux VMs too
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.