Larry Page to Google staff: Your bonus is tied to Facebook envy
Social media strategy at the point of a gun
Larry Page has worked out who at Google is responsible for its long string of failures in the social media space: everybody. Page is tying a proverbial lamb chop around the neck of its new social thingy, "Google +1 ", in the hope that the dogs will pay it some attention.
According to Business Insider , Chocolate Factory boss Larry Page has made 25 per cent of staff bonuses contingent on social media success in 2011. The company-wide memo was sent on Friday.
Employees – including those with no involvement in the company’s social media products – must test them and provide feedback, the memo reportedly said.
The memo also reportedly demands employees to adopt a kind of Amway model, pushing social media services onto family and friends in case it can hit upon a product that doesn’t suck , doesn’t blow off its potential customers with privacy invasions , and doesn’t raise howls of laughter  among media and reviewers. ®