Feeds

Google goes Instant with Commerce Search

Retailer search-as-you-type

Designing a Defense for Mobile Applications

Google has released a new version of Google Commerce Search – a hosted service that drives site search for online retailers – adding the sort of "realtime" search suggestions you'll find on Google's primary web search engine.

Google Commerce Search debuted in late 2009, and on Tuesday, the web giant introduced version 3.0 of the platform. According to Google product manager Nitin Mangtani, version 3.0 draws on technology used by Google Instant, the new incarnation of Google web search that serves up search suggestions as you type.

The service doesn't reload an entire page of search results with each keystroke, but – via drop down menu – it tries to guess what keyword search your typing. And from the same menu, it actually suggests particular products you may be interested in, complete with prices photographs. You can see it in action at BabyAge.com, one of Google's beta testers.

BabyAge with Google Commerce Search

When visitors land on a particular product, the service can provide a list of related products on the same page, based on what other users have viewed and bought in the past. This "product recommendation" tool, however, is tagged as "labs" service, meaning its still in the testing stages.

With version 3.0, retailers can also give users the ability to locate brick-and-mortar stores that are selling a particular product. The service is designed to tap online systems that track inventory for each of a retailer's stores. It pinpoints stores on a Google Maps-driven interface, and Mangtani tells us that this can be used on the desktop or on mobile devices.

Pricing for the hosted service starts at $25,000 a year. ®

Using blade systems to cut costs and sharpen efficiencies

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
Nadella: Apps must run on ALL WINDOWS – PCs, slabs and mobes
Phone egg, meet desktop chicken - your mother
White? Male? You work in tech? Let us guess ... Twitter? We KNEW it!
Grim diversity numbers dumped alongside Facebook earnings
HP, Microsoft prove it again: Big Business doesn't create jobs
SMEs get lip service - what they need is dinner at the Club
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.