iPad 2 sales kick off in dead of night
Erects 'popup store' in Texas
Yesterday, iOS 4.3. Tomorrow, iPad 2. And if you're planning a trip to Austin, Texas, to catch Bad Brains at the annual South by Southwest mega-fest, Apple will provide a "popup store" just for your iPad-purchasing pleasure.
On Thursday, Apple also announced that it will begin accepting online orders at 1am Pacific Time on Friday for early [morning] adopters who can't wait until 5pm that same day to trade their credit card info for a shiny new iPad 2.
That 5pm release time, by the way, will be the same in each time zone. Yes, Mainers – Mainiacs? – will be able to pop down to South Portland to pick up their 'Pads a full three hours before us fanbois here in San Francisco.
Life just isn't fair, sometimes.
Apple is being more than fair to Austin festival-goers, however. Acording to the Austin American-Statesman, Jobs & Co are setting up a 5,000-square-foot temporary store aimed squarely at attendees of the South by Southwest Interactive Conference (SXSW Interactive), one component of that city's SXSW music, film, and technology jamboree.
The store – which, according to the AAS, is currently shrouded in black plastic wrap – will be in a downtown space that Apple has rented for two weeks.
The popup store will thrust Apple's brand-building machine right into the heart of Austin's downtown – which greatly pleases Molly Alexander of the Downtown Austin Alliance of business-boosters.
"I'll take Apple for two weeks any day of the year," Alexander told the AAS. "They're one of the best retailers in the world." ®
El Reg. Tombstone.
Freaking hell, what a shameless plug of an article dude.
Did we need your opinion or would you prefer us to make our own minds up?
Really need to get a life......
Meh.... wake me up when...
RIM puts out a Storm-type 4G phone with one of those flip/slide-out keyboards that's not out of spec at launch and I may get excited. Or not.
Where's the IT angle?
Seriously, this article is on par with "where can I get the latest Tickle Me Elmo doll for Christmas"... Lord of the Rings be damned... they have so many Precious' new shiney's out there Sauron would have won already....The One App Store binds them forever.... oooh scarey lol.
iPad 2, 3, 4, ...
iPad 5: Now with bigger Apple icon!