Feeds

ASA rules BT Wi-Fi service works with invisible routers

OpenZone does work - it's just a bit shy

Secure remote control for conventional and virtual desktops

The Advertising Standards Authority has ruled that BT's Wi-Fi network does extend into open spaces, even if the router isn't visible in the adverts.

Despite running adverts showing people happily surfing the internet in the open air BT has successfully argued that every one of them was within 25 metres of an OpenZone or BT Fon hotspot, which was just off camera in each case.

Two people complained about the TV campaign, which highlighting the fact that BT's ADSL customers get free access to the operator's Wi-Fi networks by showing customers outside a pub, in the park, at a bus stop and in a football ground car park, all with decent Wi-Fi connectivity. The substance of the complaint was that Wi-Fi doesn't work like that, and the advert was therefore misleading.

BT argued that that pub's Wi-Fi would stretch, even into the park, and that many bus stations were near BT phone boxes which host OpenZone spots. The football ground car park, we're told, might be near a residential block of flats containing a BT Fon site, so users in every situation could reasonably expect Wi-Fi to be available.

The ASA found that argument convincing, and the complaints were rejected. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
Brit telcos warn Scots that voting Yes could lead to HEFTY bills
BT and Co: Independence vote likely to mean 'increased costs'
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
New 'Cosmos' browser surfs the net by TXT alone
No data plan? No WiFi? No worries ... except sluggish download speed
Radio hams can encrypt, in emergencies, says Ofcom
Consultation promises new spectrum and hints at relaxed licence conditions
Blockbuster book lays out the first 20 years of the Smartphone Wars
Symbian's David Wood bares all. Not for the faint hearted
'Serious flaws in the Vertigan report' says broadband boffin
Report 'fails reality test' , is 'simply wrong' and offers ''convenient' justification for FTTN says Rod Tucker
This flashlight app requires: Your contacts list, identity, access to your camera...
Who us, dodgy? Vast majority of mobile apps fail privacy test
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.