Google undercuts Apple in publisher revenues dash
One Pass passes wind at Cupertino
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Google has undercut Apple by releasing a web-based billing system for publishers, just one day after the Jobsian outfit unveiled its own 30 per cent subscription model.
Mountain View has dubbed the service 'One Pass', but anyone currently attempting to sign up to it might hit an interwebulator roadblock: at time of writing, the button takes you to a "What can we help you with?" support page.
Here's Google's official blurb about One Plus:
"Readers who purchase from a One Pass publisher can access their content on tablets, smartphones and websites using a single sign-on with an email and password," it said.
"Importantly, the service helps publishers authenticate existing subscribers so that readers don’t have to re-subscribe in order to access their content on new devices."
In other words, Google can farm out subscriber data - such as names and email addresses - to publishers, who can expect a better cut from Google compared with the deal carved out by Apple for its App store yesterday.
Cupertino is forcing magazine and newspaper publishers to cough up 30 per cent of their cover price to pay for Apple's subscription model.
Google, by contrast, is taking a 10 per cent cut of any revenues made by publishers who sign up to the app billing system. Mountain View said it would use its existing Checkout technology to handle the payments.
Currently One Pass is aimed squarely at publishers in Canada, France, Germany, Italy, Spain, the UK and the US. Google said it planned to roll out the service to other countries in the coming months. ®
COMMENTS
Terrifying
"In other words, Google can farm out subscriber data - such as names and email addresses - to publishers"
So just like subscribing with the publisher directly, how terrifying !
It's optional
Unlike Apple I don't see Google saying you have to use their system. Linking to a website to take customer's money is fine but if you want the simplicity of single sign on through the user's Google account then you pay 10%.
The title is required, and must contain letters and/or digits. (previously (untitiled))
"But no....the American way is to bitch and whine and then do what you are told.
Also, if they pass the cost onto consumers buy increasing content cost I will switch."
I think your second sentence was "the American way," so likely expect an across-the-board bump to content provider pricing. Likely not a full 30%, but definitely higher than the 10% Google is charging. THIS is why everyone is whining: they buy a Droid-based platform (or even the eReader from the company) and still have to pay an Apple Tax because iFans can't live without the new shiney.
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