Feeds

Supermarket blows £70m on kid-commerce site

We knew nappies were expensive but...

Security for virtualized datacentres

Supermarket Morrisons is spending £70m on buying Kiddicare.com - a UK-based website which flogs stuff for kids and babies.

Morrisons said the big buy was just a first step into developing its ecommerce business. The site will continue to function as a stand-alone site run by Scott and Elaine Weavers-Wright.

The company turned over £37.5m last year and claims 75 per cent growth in the last three years. Some 80 per cent sales are now online.

Kiddicare was founded in 1974 and has the UK's largest baby stuff showroom in Peterborough. It now employs 130 staff who last year dealt with orders from 400,000 customers.

Morrisons said it wanted to use the Kiddicare platform and management to expand its non-food retailing. It expects to launch its first new products in 2012.

The deal closes on 23 March, assuming Kiddicare can satisfy certain conditions - if not Morrisons can cancel the deal.

Morrisons' full statement on the Kiddicare purchase is here. ®

Security for virtualized datacentres

More from The Register

next story
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Israeli spies rebel over mass-snooping on innocent Palestinians
'Disciplinary treatment will be sharp and clear' vow spy-chiefs
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Found inside ISIS terror chap's laptop: CELINE DION tunes
REPORT: Stash of terrorist material found in Syria Dell box
Show us your Five-Eyes SECRETS says Privacy International
Refusal to disclose GCHQ canteen menus and prices triggers Euro Human Rights Court action
prev story

Whitepapers

Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.