Google and Facebook named as Twitter suitors
#wsj #reports #takeover #talks
Google and Facebook have emerged as possible buyers of Twitter, according to the Wall Street Journal.
The newspaper says insiders had told the journal that as well as the ad giant and the user-data sales house, “other companies” have discussed a Twitter takeover.
The WSJ reports that Twitter is seeking as much as $10bn in the takeover talks – more than double the $3.7bn valuation arrived at in Twitter’s December capital-raising.
Assimilation into the Chocolate Factory would turbo-charge Twitter’s currently nascent plans to turn a quid from advertising. While its 200 million claimed user base surely must include its fair share of TV-shoppers, coupon grabbers and all-round suckers, Twitter users have to date seemed resilient against the barrage of marketing and spam robots that already infests the service.
Such a takeover would also ease the burden of data centre services on Twitter’s cost base, with the Googleplex surely bigger than the "fail whale". ®
Sponsored: Magic Quadrant for Client Management Tools