Feeds

British e-reader readers still not stealing books

Handing over cash for electronic words

Combat fraud and increase customer satisfaction

Eight per cent of UK adults have paid money for an electronic book since Christmas, with the average reader getting through 5.75 titles by the end of January.

The figures come from the Publishers Association, who got book industry researchers BML to ask more than 2,000 people about their electronic reading habits and found that 7 per cent of UK adults got some form of e-reader as a Christmas gift, and the majority of those people had managed to download a book or two since then.

Those who got an e-reader for Christmas top the figures, buying (on average) 5.9 books each, while downloaders who had to make do with an iPad or smartphone only bought 5.3 books – though that's still a lot of reading to get though in the 35 days following Christmas.

Those with a dedicated e-reader unsurprisingly downloaded the most, with 84 per cent of them sourcing additional reading material (we assume the remaining 16 per cent are still getting through the pre-loaded content, or can't work out how to get the covers open), but almost 60 per cent of those who received any kind of e-book-compatible device had also downloaded something by way of reading material.

The Publishers Association reckons that's all good news, showing that we're equally prepared to pay for books in electronic or dead-tree form. But it seems more likely the reliance on legitimate sources of material has more to do with ease of use than willingness to pay – the electronic book stores have made buying an electronic book really easy, even for obscure titles, while buying a film in electronic form is often harder than BitTorrenting the same title.

UK consumers are more than happy to pay money for content, but we can't be arsed with having to work around content locks or incompatible formats. Booksellers have made it easier to spend money than steal, which is enough to push most users down the legit route. ®

Top three mobile application threats

More from The Register

next story
Virgin Media so, so SORRY for turning spam fire-hose on its punters
Hundreds of emails flood inboxes thanks to gaffe
A black box for your SUITCASE: Now your lost luggage can phone home – quite literally
Breakfast in London, lunch in NYC, and your clothes in Peru
AT&T dangles gigabit broadband plans over 100 US cities
So soon after a mulled Google Fiber expansion, fancy that
AT&T threatens to pull out of FCC wireless auctions over purchase limits
Company wants ability to buy more spectrum space in auction
Google looks to LTE and Wi-Fi to help it lube YouTube tubes
Bandwidth hogger needs tube embiggenment if it's to succeed
Turnbull gave NBN Co NO RULES to plan blackspot upgrades
NBN Co faces huge future Telstra bills and reduces fibre footprint
NBN Co plans fibre-to-the-basement blitz to beat cherry-pickers
Heading off at the pass operation given same priority as blackspot fixing
NBN Co in 'broadband kit we tested worked' STUNNER
Announcement of VDSL trial is not proof of concept for fibre-to-the-node
prev story

Whitepapers

Mobile application security study
Download this report to see the alarming realities regarding the sheer number of applications vulnerable to attack, as well as the most common and easily addressable vulnerability errors.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.