Feeds

O2 chops away at middle-aged spread

400 middle management and 40 shops to go

Boost IT visibility and business value

Around 5 per cent of O2's UK workforce is to go, as the company rationalises its management structure in the hope of becoming more customer-focused.

Quite where the operator has hitherto been focused we're not sure – on the shareholders perhaps – but now it is apparently going to target customers by getting rid of a few hundred managers, and having fewer shops too, though we're told the two things are unrelated to each other.

The management plan was announced before Christmas, though the reduction in staffing wasn't. The plan involves combining various departments and thus reducing the management required, with 400 being a rough figure to be established after the mandatory consultation period.

Just under 10 per cent of O2's shops will be closing in an unrelated development, which (we're told) will see greater investment in the remaining stores. One hundred stores will get a makeover, and O2 will be recruiting 250 more "Gurus", taking the number up to 400 – to help customers make best use of their shiny new handsets.

That should leave the number of retail staff unchanged, assuming the staff at the 40 closing stores can get jobs at the made-over sites, but failing that, retail staff are pretty easy to make redundant. O2's management might be harder to get rid of, particularly as some of them go to back to the BT (Cellnet) days and are well-represented by their unions. But O2 reckons it's overstaffed and over-serviced, and few customers will object to management cuts even if the measures happen to serve shareholders equally well. ®

The essential guide to IT transformation

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
EE accused of silencing customer gripes on social media pages
Hello. HELLO. Can EVERYTHING EVERYWHERE HEAR ME?!
Time Warner Cable customers SQUEAL as US network goes offline
A rude awakening: North Americans greeted with outage drama
Shoot-em-up: Sony Online Entertainment hit by 'large scale DDoS attack'
Games disrupted as firm struggles to control network
BT customers face broadband and landline price hikes
Poor punters won't be affected, telecoms giant claims
Broadband slow and expensive? Blame Telstra says CloudFlare
Won't peer, will gouge for Internet transit
prev story

Whitepapers

A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.