Feeds

EMC revs motor for upcoming launch

Rise again Evel Knievel

  • alert
  • submit to reddit

HP ProLiant Gen8: Integrated lifecycle automation

A clearly briefed Barrons' guy says EMC will have a Harley Davidson motorcycle fly over storage arrays during its VNX launch-fest.

Other stunts to be included in 18 January's "Records Will Be Broken" webcast include cramming more people into a Mini Cooper car than ever before. These cunning stunts are to emphasise that the new VNX arrays are low-priced and will undercut equivalent arrays from Dell, NetApp, HP and IBM.

The low-end VNXe will be priced from $9,500, less than Dell's equivalent array, we're told.

On Saturday, this writer received a cardboard replica of an LP record cut into pieces as a reminder of the 19 January launch event. Why all this launch extravaganza? Is EMC that rattled by NetApp's success in selling storage for virtualised servers?

Whatever the reason, it will have to sell a boatload of the VNX products just to pay for all this launch hoopla. ®

Eight steps to building an HP BladeSystem

More from The Register

next story
Apple fanbois SCREAM as update BRICKS their Macbook Airs
Ragegasm spills over as firmware upgrade kills machines
THUD! WD plonks down SIX TERABYTE 'consumer NAS' fatboy
Now that's a LOT of porn or pirated movies. Or, you know, other consumer stuff
EU's top data cops to meet Google, Microsoft et al over 'right to be forgotten'
Plan to hammer out 'coherent' guidelines. Good luck chaps!
US judge: YES, cops or feds so can slurp an ENTIRE Gmail account
Crooks don't have folders labelled 'drug records', opines NY beak
Manic malware Mayhem spreads through Linux, FreeBSD web servers
And how Google could cripple infection rate in a second
FLAPE – the next BIG THING in storage
Find cold data with flash, transmit it from tape
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.