Sony Ericsson to brand PlayStation phone 'Xperia Play'?
It'll be mad if it does
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Will the PlayStation phone be called the PlayStation Phone? A search of Sony trademarks suggests it might not.
According to fansite Pocket Now, Sony Ericsson has registered "Xperia Play" as a trademark in Europe. The name has also been registered as a web address.
The flaw in any suggestion that Xperia Play will be the handset's preferred moniker fails because PlayStation is so much a stronger, better known name that Sony Ericsson would be plain crazy to use an alternative.
If it does, it's going to have a job to persuade punters that their Xperia Play has anything at all to do with the PS3. You'd have though it had learned its lesson after calling a PS3-connectable phone Aino.
Assuming Sony Ericsson isn't bonkers, the alternative name suggests one of two possibilities: Xperia Play relates to some separate service that's not necessarily anything to do with the PlayStation phone - or that there's no such thing as the PlayStation phone and that the company is simply preparing an Xperia for gaming that has nothing to do with the games console.
Meanwhile, Pocket-Lint claims to have been told the handset will be out in April after a late-February - think Mobile World Congress in Barcelona - announcement. ®
COMMENTS
What a crap name...
PS3-connectable phone Aino.?
As in Aino body? Makes me better da da da. Makes me appy da da da. Makes me feel this way. Aino body...
Or worse still...
...it could end up being like the Motorolla (iTunes) Rokr <shudder>
What?
Nobody even knows what the phone will look like, yet. Everything so far has been artists' impressions and maybe-possibly-perhaps rumours.
Besides, there's absolutely no reason the phone couldn't come with a Dalvik stack for Android, and a little included app called "Playstation". Maybe even a hypervisor to rapidly switch between Playstation mode and Android toyphone mode? They can do that, you know.
Personally I'd rather the whole thing be a bit more integrated. An Android toyphone with a really beefy GPU and a Sony games market in addition to Google's stuff, perhaps.
Finally if Sony call them Playstation games, they are Playstation games, Android or not. They own the brand, yaknow?

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