Feeds

Apple throws a wobbly over Steve Jobs dolly

M'learned friends descend upon action-figure maker

Internet Security Threat Report 2014

It's not just radio app developers, websites that dish the dirt on upcoming Apple products, and journalists who take the mikey out of Steve Jobs' diction that fall foul of the "magical and revolutionary" CEO. So do memento makers.

Take online retailer MIC Gadget, which had the temerity to tout an iPhone 4-sized Steve Jobs sculpture.

Steve Jobs doll

Kitted out in the presidential advisor's trademark grey sneaker, blue jeans and black turtleneck, the cranially exaggerated "action figure" - you can raise its wireframe specs - comes mounted on an Apple logo and with iPhone in hand. It's not poseable - like its namesake's decisions, this Steve Jobs is inflexible.

But there's the snag: trademark and copyright.

Jobs' look, it seems, is this in-the-public-eye CEO's personal property - at least as far as California law goes.

On hearing about the Mac maker's maquette, Apple's learned friends immediately sent MIC Gadget a cease and desist order.

Steve Jobs doll

Any similarity to persons living or dead is entirely co... oh...

“Unauthorised use of a person’s name and/or likeness constitutes a violation of California Civil Code Section 3344, which prohibits the use of any person’s name, photograph or likeness in a product without that person’s prior consent," said the lawyers, MIC's Chris Chang blogged this week.

That's particularly bad news for the 300 fanboys and/or Voodoo practitioners who ordered the initial batch of these $80 (£51) dolls.

Meanwhile, MIC Gadget is undoubtedly after something else to add to its array of merchandise. Suggestions in the comments, please. ®

Intelligent flash storage arrays

More from The Register

next story
Chipmaker FTDI bricking counterfeit kit
USB-serial imitators whacked by driver update
Xperia Z3: Crikey, Sony – ANOTHER flagship phondleslab?
The Fourth Amendment... and it IS better
DOUBLE BONK: Testy fanbois catch Apple Pay picking pockets
Users wail as tapcash transactions are duplicated
Microsoft to enter the STRUGGLE of the HUMAN WRIST
It's not just a thumb war, it's total digit war
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.