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The Economist publishes iPad app

Free-trade tablet

The Essential Guide to IT Transformation

Anti-Corn Law nag rag The Economist has arrived on the iPad and iPhone in the form of a dedicated app.

Subscribers - whether of the web or paper version - don't have to pay for the tablet-enscribed content. The rest of us will have to cough up £3.49 for each issue, billed through iTunes. The app itself is free.

Rim PlayBook

From paper...

Copies are retained for future reading - or until you run out of room, presumably.

At your local newsagents, a copy costs £4, but the price of the free-trade advocate's annual subscription is £102.00, which makes it £2 for a printed version by post.

Rim PlayBook

...to 'Pad

Each week's issue will be made available at 9pm GMT every Thursday, The Economist said with the ruthless precision for which it is famous. ®

Build a business case: developing custom apps

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