Feeds

Mac market share slips worldwide

Apple not infallible shocker

Boost IT visibility and business value

Although Apple may seem to be riding an unending wave of success after success, a new study shows that its worldwide market share is slipping.

"Mac usage share globally has been in a slow decline over the past several months," say the analysts at NetMarketShare, "dropping below 5 per cent in October."

Worldwide operating-system market share

Worldwide, Mac OS X market share is slipping

Those are worldwide figures — in the US, the story is different: "However, in the US Mac share is increasing," concludes the same report, "reaching 11.41 per cent in October from 11.32 per cent in September and 11.20 per cent in August."

US operating-system market share

In the US, however, Mac OS X market share continues to increase

Apple stock has closed at over $300 every day since October 13, it recently became the world's second largest company in market capitalization, and it reported revenues of over $20bn during its most recent fiscal quarter.

But if NetMarketShare's numbers are correct — their stats come from analysing web usage of around 160 million visitors per month — Cupertino's worldwide share is shrinking, not growing.

A few other NetMarketShare stats are of interest, as well:

  • Linux adoption in the US is less than two-thirds that of the world as a whole.
  • iOS use is more than twice as high in the US than it is globally.
  • US Android use is four times as great as it is worldwide.

Of course, all of these numbers are inexact, based as they are only on web usage. Still, they do provide a general sense of how operating systems are trending — and those trends imply that that Mac OS X is doing quite well in the US, but that Windows and mobile competitors are tightening their grip worldwide. ®

Build a business case: developing custom apps

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Banking apps: Handy, can grab all your money... and RIDDLED with coding flaws
Yep, that one place you'd hoped you wouldn't find 'em
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
Netflix swallows yet another bitter pill, inks peering deal with TWC
Net neutrality crusader once again pays up for priority access
Judge nixes HP deal for director amnesty after $8.8bn Autonomy snafu
Lawyers will have to earn their keep the hard way, says court
Ex-IBM CEO John Akers dies at 79
An era disrupted by the advent of the PC
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.