Feeds

Times celebrates disappearing readers

Total's not to be sniffed at though

5 things you didn’t know about cloud backup

The Times and The Sunday Times have given a limited peek behind their respective paywalls.

News International said its websites have 105,000 paid-for subscribers, around half of whom are monthly subscribers. This figure includes subscribers to the site as well as those accessing it through iPad or Kindle apps.

There are also 100,000 print subscribers who have activated their bundled digital account. Assuming some duplication, the papers reckon this gives them a paying digital audience of about 200,000. Back in January 2009 the sites were pulling in 22.9 million monthly users.

News International's Chief Executive Rebekah Brooks said: "We are very pleased by the response... These figures very clearly show that large numbers of people are willing to pay for quality journalism in digital formats. It is early days but renewal rates are encouraging."

The company said many of the early UK adopters "are relatively affluent and engage with the products frequently. There is a particularly high level of engagement among those have downloaded the app."

The sites cost £1 a day or £2 a week to access. Readers can also get a month's access for just £1 as part of the introductory marketing push. Seven day subscribers to the dead tree editions get free access to the websites.

Getting The Times readers to fish out their wallets might not be impossible, but Rupert Murdoch has also promised to make readers of The Sun cough up to look at its website, which might be a little tougher. Murdoch moved The News of the World behind a paywall just over two weeks ago. ®

5 things you didn’t know about cloud backup

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
Mozilla's 'Tiles' ads debut in new Firefox nightlies
You can try turning them off and on again
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Banking apps: Handy, can grab all your money... and RIDDLED with coding flaws
Yep, that one place you'd hoped you wouldn't find 'em
TROLL SLAYER Google grabs $1.3 MEEELLION in patent counter-suit
Chocolate Factory hits back at firm for suing customers
Kaspersky backpedals on 'done nothing wrong, nothing to fear' blather
Founder (and internet passport fan) now says privacy is precious
Primetime precrime? Minority Report TV series 'being developed'
I have to know. I have to find out what happened to my life
Ex-IBM CEO John Akers dies at 79
An era disrupted by the advent of the PC
prev story

Whitepapers

Gartner critical capabilities for enterprise endpoint backup
Learn why inSync received the highest overall rating from Druva and is the top choice for the mobile workforce.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.