Feeds

Oldsters beat twentysomethings at social networking

Twelve-month surge

Security for virtualized datacentres

We now know where Microsoft went wrong with its KIN "social phone": it mistakenly made twentysomething hipsters its target market.

Twentysomethings are the least likely age group to share information via text messages, and they use social networks such as Twitter and Facebook less frequently than baby-boomers in their fifties, according to an international survey of information workers.

Just 26 per cent of those in their 20s send text messages, and 40 per cent use social media. On the other end of the age spectrum, 47 per cent of boomers over 55 text, and 50 per cent use social media — at least according to a Forrester survey sponsored by Citrix Online, the not entirely disinterested provider of the GoToMeeting web-conferencing service.

Forrester also found the boomers' online surge has taken place in the last 12 months, when 79 per cent of older users embraced social networks and Web 2.0.

Gen Y — those twentysomethings that the media and tech companies tell us are on the vanguard of texting, Facebooking, and Twittering — are also least likely to use video conferencing, video chat, and web-conferencing tools in work situations.

Of course, it's possible to have too much social networking, especially when it comes to business meetings: seventy-seven per cent of respondents frowned on those who use their computer or smartphone during a meeting, compared to 88 per cent who believe side conversations are unacceptable.

The survey of nearly 800 people found that Americans have more meetings than any other nation — 90 per cent meet in person — with half engaged in meetings every day. Gen Yers, meanwhile, found meetings to be an inefficient activity, and are least likely of all the age groups to pay attention.

Bernardo de Albergaria, Citrix Online vice president and general manager of global marketing and ecommerce, said in a statement: "Despite admitting that in-person meetings are often inefficient and don't achieve their goals, workers still seem to like them. That's probably because people are hard-wired to see people and read body language."

You can see more results, with a breakdown by country, here.

New hybrid storage solutions

More from The Register

next story
Phones 4u slips into administration after EE cuts ties with Brit mobe retailer
More than 5,500 jobs could be axed if rescue mission fails
Apple CEO Tim Cook: TV is TERRIBLE and stuck in the 1970s
The iKing thinks telly is far too fiddly and ugly – basically, iTunes
Apple Pay is a tidy payday for Apple with 0.15% cut, sources say
Cupertino slurps 15 cents from every $100 purchase
Huawei ditches new Windows Phone mobe plans, blames poor sales
Giganto mobe firm slams door shut on Microsoft. OH DEAR
Phones 4u website DIES as wounded mobe retailer struggles to stay above water
Founder blames 'ruthless network partners' for implosion
Forget silly privacy worries - help biometrics firms make MILLIONS
Beancounter reckons dabs-scanning tech is the next big moneypit
Microsoft's Office Delve wants work to be more like being on Facebook
Office Graph, social features for Office 365 going public
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.