Handheld porn market growing fast
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Apple might not like it, but smutty services for mobile phones and other devices are still growing strongly.
The market for handheld filth is expected to be worth $2.8bn by 2015, up from $1.7bn in 2009.
Video chat and subscription-based services will drive most of the growth, according to Juniper Research.
Video chat services claim very high retention figures and often charge several dollars a minute giving very high ARPUs - up to $50 or $60 a month. So even with relatively low user numbers these services can quickly make decent money. Juniper reckons such services could account for half of the market by 2015.
The report's author Dr Windsor Holden, said: “In Western Europe, adult areas on operator portals were relatively successful, as were off-portal services billed via PRSMS. As people have increasingly surfed the Internet via the mobile, they’re discovering a wealth of free content – much of it not optimised for the mobile experience, but still more than sufficient for casual users.”
Growth has been marked in the US with the relatively new arrival of bundled data packages for smartphones.
More info, and a splendid and entirely safe-for-work video presentation by two bespectacled and besuited gents in a library here. ®
COMMENTS
no!
Wait, in spite of Overlord Jobs telling people that they don't want porn, they actually still want porn? I'm shocked. Don't consumers know that we don't know what we want until a company or corporation tells us what we want?
Hmmm...
I imagine the first person to market a reliable stand to support the hand held, so both hands are then free, will make a killing.
Why Steve Jobs? Well he's a w*******
+++CARRIER LOST
*raises eyebrow*
@"Much of it not optimised for the mobile experience, but still more than sufficient for casual users."
What as opposed to not enough for hardcore users?! ... sounds like a recursive double entendre?!. :)
Anyway, Apple could easily target the porn market, they just have to call it the iFondle!
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