Feeds

3PAR CEO to run HP StorageWorks

Roadmap changes afoot?

Intelligent flash storage arrays

It's not quite out with the old and in with the new, but it is pretty close. David Scott, outgoing CEO of acquired 3PAR, is to run HP's entire StorageWorks business.

Scott becomes an SVP and general manager, and reports to HP Enterprise Servers, Storage and Networking head David Donatelli.

Yesterday, in an HP announcement event in Barcelona, Tom Joyce, the marketing, strategy and operations VP for StorageWorks, said: "(3PAR InServ) is the architecture for the next decade," signalling that in the HP mid-range-enterprise storage product space, 3PAR is now pre-eminent. Scott's elevation puts the seal on that statement.

HP's storage product strategy has changed this year. The focus is on three main product areas: P4000 iSCSI SAN (storage area network), X9000 scalable NAS (network-attached storage) and 3PAR. The XP/P9500 and EVA product ranges will be enhanced and developed but the long-term future in the mid-range to enterprise block-access storage space is 3PAR.

Scott's quote in the release announcing his appointment was telling: "To help clients address the top storage challenges today, HP has made some key product introductions this year such as P4000 SAN for virtualised environments, StoreOnce for enterprise-wide deduplication, and the X9000 for scalable network-attached storage. Now, with 3PAR's lineup, HP has significantly enhanced its intellectual property in storage ..."

Notice the missing elephant in this quote? There is no mention of the P9500.

EVA and the XP/P9000 product ranges are now supporting players in StorageWorks. That absolutely does not mean that they are short-term products though. The P9000 family will be developed over-time and will do things that the 3PAR products don't support such as mainframe attach. There are two more EVA generations to come if certain HP sources are correct.

But the 3PAR architecture can be, and probably will be, pushed up-scale and down-scale, overlapping the mid-range EVA's capabilities more and more. The cloud and service provider markets are now much more open to HP with 3PAR; formerly, with EVA, it was becoming a near no-go area.

We were assured that the 3PAR products would not support mainframe attach, giving a long-term role to the XP/P9000 line. There was no equivalent niche identified for the EVA though. We might see an importation of the EVA software environment onto the 3PAR platform, giving it an EVA personality.  This is speculation by El Reg. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
'Kim Kardashian snaps naked selfies with a BLACKBERRY'. *Twitterati gasps*
More alleged private, nude celeb pics appear online
Wanna keep your data for 1,000 YEARS? No? Hard luck, HDS wants you to anyway
Combine Blu-ray and M-DISC and you get this monster
US boffins demo 'twisted radio' mux
OAM takes wireless signals to 32 Gbps
Google+ GOING, GOING ... ? Newbie Gmailers no longer forced into mandatory ID slurp
Mountain View distances itself from lame 'network thingy'
EMC, HP blockbuster 'merger' shocker comes a cropper
Stand down, FTC... you can put your feet up for a bit
Apple flops out 2FA for iCloud in bid to stop future nude selfie leaks
Millions of 4chan users howl with laughter as Cupertino slams stable door
Students playing with impressive racks? Yes, it's cluster comp time
The most comprehensive coverage the world has ever seen. Ever
Run little spreadsheet, run! IBM's Watson is coming to gobble you up
Big Blue's big super's big appetite for big data in big clouds for big analytics
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
WIN a very cool portable ZX Spectrum
Win a one-off portable Spectrum built by legendary hardware hacker Ben Heck
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.