Feeds

US consumers don't want web-enabled toasters

And three-quarters downloaded nothing in last quarter

High performance access to file storage

A survey of previous NPD research has found US consumers not fully embracing the connected future so beloved of tech marketeers.

Researchers found that for most US users a PC, with email and web browsing, is enough. Although some are using games consoles and smartphones to get online the vast majority are not.

75 per cent of consumers have not downloaded any content in the last three months.

Russ Crupnick, senior entertainment analyst for NPD, said: "What we learned in our research is that while some people already experience the world in a connected way, most do not. For many who are connecting it is not about the flashiest apps, but more about the fundamentals like web browsing and email."

Figures from Forrester Research also revealed a flattening of US consumers' interest in, and engagement with, social media.

Although the likes of Facebook, and now Twitter, remain popular, growth in other areas has stopped.

European figures show there has been no increase in "creators", what Forrester calls people who blog or upload their own video content, for either of the last two years.

The percentage of Europeans who rate products, talk on messageboards or post comments has grown just one per cent in each of the last two years.

There's more on Forrester's European research here. ®

High performance access to file storage

More from The Register

next story
Sorry London, Europe's top tech city is Munich
New 'Atlas of ICT Activity' finds innovation isn't happening at Silicon Roundabout
MtGox chief Karpelès refuses to come to US for g-men's grilling
Bitcoin baron says he needs another lawyer for FinCEN chat
Dropbox defends fantastically badly timed Condoleezza Rice appointment
'Nothing is going to change with Dr. Rice's appointment,' file sharer promises
Audio fans, prepare yourself for the Second Coming ... of Blu-ray
High Fidelity Pure Audio – is this what your ears have been waiting for?
Did a date calculation bug just cost hard-up Co-op Bank £110m?
And just when Brit banking org needs £400m to stay afloat
Zucker punched: Google gobbles Facebook-wooed Titan Aerospace
Up, up and away in my beautiful balloon flying broadband-bot
Apple DOMINATES the Valley, rakes in more profit than Google, HP, Intel, Cisco COMBINED
Cook & Co. also pay more taxes than those four worthies PLUS eBay and Oracle
It may be ILLEGAL to run Heartbleed health checks – IT lawyer
Do the right thing, earn up to 10 years in clink
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Five 3D headsets to be won!
We were so impressed by the Durovis Dive headset we’ve asked the company to give some away to Reg readers.
HP ArcSight ESM solution helps Finansbank
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Mobile application security study
Download this report to see the alarming realities regarding the sheer number of applications vulnerable to attack, as well as the most common and easily addressable vulnerability errors.